Wednesday 16 October 2013

OUGD504 - Design For Web Introduction Seminar

History
  • Created in 1991 at CERN in Geneva
  • Created by Tim Burners Lee, a British scientist - originally to send notes between the work stations in CERN
  • 1992 - world's first server built by Steve Jobs, a NeXT computer
  • First image put on - all-female pop group founded by CERN - was a PNG image

Terminology
  • HTTP - Hyper text transfer protocol
  • URL - Uniform resource locator
  • HTML - hyper text markup language
  • CSS - cascading style sheet
  • FTP - File transfer protocol
  • CMS - Content management system
  • Skewmorphism - derivative that retains ornamental design from structures that were necessary in the original - e.g. buttons looking like metal - a bookshelf holding books in iBooks for iPad/iPhone
  • Responsive - could be called reactive design. It is responsive because the design responds i.e. can be adapted to a variety of media using different screen sizes

Design
  • You can apply a grid to any website
  • What is the point?
  • What is the purpose?
  • Who are the target audience?
  • What do the target audience need?
Initial thoughts:
Apple - Clean, simple, fun, colourful

Leeds College of Art - Corporate, boring, plain, thin

BBC - Organised, plain, simple

My Own Bike - Minimalist, curious, simple

Slavery Footprint - Confusing, colourful

Lings Cars - Cheap, ugly, cluttered

No Limits Arcades - Overload, overbearing, terrible

Evangel Cathedral - American, tacky, laughable

Legwork Studio - minimal, plain, confusing


Task - Go onto some websites and note down your initial reaction. Was this reaction intended by the designer? Does it fulfil the questions asked when designing a website?
Amazon
Initial reaction: Simple, easy to navigate, boring
As Amazon is a mass retail website, the designer probably wanted it to be very easy to see where everything is and easy to get around, with large, high quality images and easy navigation bars. It does answer the design questions because it is designed specifically for it's purpose. It isn't exactly the best looking website, but it does fulfil the brief.

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